How is the Barbie Movie taking the digital world by storm?
Barbie is everywhere, and we're loving it! From social media to news outlets, the Barbie movie has taken centre stage, and boy, are they...
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Insights & trends.
We'll keep you updated on the latest innovations, trends and performance marketing-related news that really matters - we keep learning, to keep delivering better
- Jul 14, 2023
- 2 min
Meta unveils future developments and exciting enhancements for Threads
Meta's Twitter clone, Threads, has garnered an impressive 106 million members, marking a significant milestone for the platform. As user...
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- Jun 30, 2023
- 3 min
Our Top Social Campaigns of 2023 – Inspiration for your next success
The first six months of 2023 have been a whirlwind of change and innovation, and the marketing world is no exception. With so many new...
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- Jun 23, 2023
- 2 min
TikTok introduces Interactive Add-Ons for In-Feed Ads to entice engaged viewers
TikTok is revolutionizing brand-consumer interaction with its latest feature: Interactive Add-Ons for promotions. These add-ons,...
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- Jun 16, 2023
- 2 min
The evolution of AI in content creation continues - TikTok launches new AI tool ‘Script Generator'
This week, TikTok has launched ‘Script Generator’, an innovative feature housed within their Creative Center, which aims to inspire and...
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- Jun 9, 2023
- 2 min
Meta shares Top Tips to Maximise Your Ad Campaign Performance
In the ever-evolving landscape of digital advertising, Meta continues to push boundaries and adapt to changing data restrictions. As part...
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- Jun 1, 2023
- 2 min
TikTok Explores AI-Powered Chatbot 'Tako' to Enhance Content Discovery
TikTok is venturing into the realm of AI with the introduction of 'Tako,' an AI chatbot being tested among users in the Philippines....
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- May 26, 2023
- 2 min
Introducing Pinterest's New Premiere Spotlight Ad Unit: A Game-Changer for Brands
Pinterest is launching a new ‘Premiere Spotlight’ ad unit, which would place a brands’ promotion in the prominent, top-of-screen real...
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- May 19, 2023
- 1 min
Maximising Performance on Facebook: Meta Enhances Professional Dashboard with New Guides & Resources
Meta has introduced exciting updates to its Professional Dashboard, aimed at helping creators unlock their full potential on the...
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- May 12, 2023
- 2 min
TikTok World Hub: Your One-Stop-Shop for TikTok Marketing Insights
TikTok has just wrapped up its third annual ‘TikTok World’ event, and as expected, it was full of exciting announcements about product...
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